The U.S. advertising marketplace contracted 12.7% in July versus the same month a year ago, marking its first double-digit rate of decline since July 2020, according to a MediaPost analysis of data from Standard Media Index’s U.S. Ad Market Tracker.
Compared with July 2020, which was the tail-end of the COVID-19 ad recession, the U.S. ad market was up 29.7%. […]
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