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The Walchli Tauber Group, Inc. |
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Journal of Neurosurgery |
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2008 Advertising Rates
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Advertising Representative:
The Walchli Tauber Group, Inc.
2225 Old Emmorton Road., Suite 201, Bel Air, MD 21015
Phone: 443-512-8899
Fax: 443-512-8909
Greg Pessagno - Ext. 109; Email: greg.pessagno@wt-group.com
Gary Walchli - Ext. 102; Email: gary.walchli@wt-group.com
Steve Tauber - Ext. 103; Email: stephen.tauber@wt-group.com
Publisher
Journal of Neurosurgery Publishing Group
University of Virginia
1224 Jefferson Park Avenue, Suite 450
Charlottesville, VA 22903
www.thejns.org
Editor-in-Chief
John A. Jane, Sr., MD, PhD, FRCS(C), Professor, Neurosurgery, and Director, Neurosurgical Training Program, University of Virginia
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Earned Black & White Rates |
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| Frequency | Full Page | 1/2 Page H or V |
1/4 Page |
| 1x | $1,995 | $1,360 | $1,010 |
| 3x | $1,850 | $1,270 | $920 |
| 6x | $1,720 | $1,170 | $865 |
| 12x | $1,650 | $1,160 | $840 |
| 24x | $1,590 | $1,140 | $805 |
| 36x | $1,545 | $1,120 | $765 |
| 48x | $1,520 | $1,095 | $755 |
| 72x | $1,500 | $1,075 | $745 |
COLOR
Per page in addition to earned black-and-white rates.
| Standard | $625 |
| Matched | $670 |
| Metallic | $940 |
| 4-Color | $1,400 |
| 4-Color + PMS | $2,060 |
| 4-Color + Metallic | $2,350 |
Bleed: No charge
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Covers & Premiums * |
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| JNS | JNS: Pediatrics & JNS: Spine | |
| Opposite Table of Contents, Masthead or First Text | Not available | 15% |
| Second Cover | Not available | Earned B/W rate plus 25% |
| Third Cover | Earned B/W rate plus 25% | Earned B/W rate plus 25% |
| Fourth Cover | Earned B/W rate plus 50% | Earned B/W rate plus 50% |
| Page Following Last Text | Earned B/W rate plus 15% | Earned B/W rate plus 15% |
* Color additional
Earn an efficiency discount when you increase your spending in 2008*
Efficiency Discounts* |
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| Increase (%) | Savings (%) |
| 5 | 3 |
| 10 | 6 |
| 15 | 9 |
| 20 | 12 |
| 25 | 15 |
| 40 | 18 |
| 50 | 20 |
* New advertisers must place at least three advertisements in order to receive the 20% discount. A contract must be signed to initiate this plan. All discounts apply to space between January 1 and December 31, 2008 and must be used in that calendar year.
Insert Rates |
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| 2-page insert | 3 times earned B/W rate |
| 4-page insert | 5 times earned B/W rate |
| Business Reply Cards* | Earned B/W rate |
| Larger Business Reply Cards* | 2 times earned B/W Rate |
| Larger Units, Gatefolds, Tip-Ins, Die Cuts and Special Handling Charges | Available upon request |
* Accepted when run in conjunction with an advertisement of at least one page. Please chek with production manager for sizes, stock and binding requirements
Effective Date & Discounts
Calendar Year January-December 2008
Effective Rate Date: January 2008
Details: Earned rates are given to advertisers based on advertising frequency within a 12-month period. Advertisers may combine space units run in JNS, JNS: Pediatrics and JNS: Spine. The earned rate is determined by the number of insertions. The agency commission is 15% gross on space, color and cover preferred position charges. A cash discount of two percent is applied for contracted 2008 space paid in full prior to January 1, 2008.
Sizes and Specifications
Inserts: 8-3/8" x 11-1/8"
Trimming:
Inserts must be supplied folded. Inserts should all for 1/8" trim on all sides; live matter should be kept 1/2" from all sides after final trim..Stock: 70lb. text minimum, 100lb. text maximum.
Quantity: 11,500
Submission Information
The JNS publications are produced digitally and printed direct to plate (DTP). Below is the file format submission information for ads.
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All ads must be submitted as high-resolution PDF's with the advertiser name and issue date in the filename. | |
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Upload a high-resolution PDF to The Walchli Tauber Group, Inc. FTP site at ftp2.wtgroup.com | |
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User: wtgroupftp | |
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Password: sendfiles | |
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Find the folder for JNS, JNS: Pediatrics or JNS: Spine and the issue date for your ad and copy your high-resolution PDF into that file. | |
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Send an Email to mary.lorenzen@wt-group.com indicating that materials have been uploaded. | |
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You can also email the PDF to mary.lorenzen@wt-group.com if the file is less than 10 MB | |
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Ads may be submitted on CD-ROM. WinZip and Stuffit are the only acceptable compression techniques. |
Shipping: Send all insertion orders, ROB ad materials, publication set copy and color proofs to:
The Walchli Tauber Group, Inc.
Attn: Mary Lorenzen
JNS, JNS: Pediatrics or JNS: Spine/Issue Date
2225 Old Emmorton Road, Suite 201
Bel Air, MD 21015
Phone: 443-512-8899 Ext. 113Ship Inserts To:
Dartmouth Printing Co.
Attn: Lisa George
JNS, JNS: Pediatrics or JNS: Spine/Issue Date/Quantity
69 Lyme Road
Hanover, NJ 03755
ROB Ad Sizes (width x depth)
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| Final Trim Size: 8-1/8" x 10-7/8" | |||||||||||||||||||||||||||||||||||
Type of Binding: Perfect
Placement: Advertising follows editorial section
Inside Stock: 45 lb. Dependoweb
Cover Stock: 100 lb. Sterling Ultra
Screening: 150-line Screen Recommended
Frequency: Monthly
JNS Established: 1944
JNS: Pediatrics Established: 2004
JNS: Spine Established: 1999Mailing Class, Cover and Timing: Second class mail; polywrapped; second week of month
Closing Dates:
| Issue Date | Space Reservation | Material Due | Inserts Due |
| January | 11/10 | 11/15 | 12/3 |
| February | 12/10 | 12/14 | 12/31 |
| March | 1/11 | 1/16 | 2/1 |
| April | 2/8 | 2/13 | 3/3 |
| May | 3/11 | 3/14 | 4/2 |
| June | 4/11 | 4/15 | 5/5 |
| July | 5/12 | 5/16 | 6/3 |
| August | 6/9 | 6/13 | 7/1 |
| September | 7/8 | 7/14 | 7/30 |
| October | 8/11 | 8/15 | 9/2 |
| November | 9/9 | 9/15 | 10/1 |
| December | 10/10 | 10/15 | 11/3 |
Special Issues and Supplements:
Bonus distribution and supplements will be provided for the following meetings:
| AANS/CNS Spine Section Meeting: February 27 - March 1, Buena Vista, FL - February issue | |
| AANS Annual Meeting: April 26 - May 1, Chicago, IL - April issue | |
| CNS Annual Meeting: September 20- - 25, Orlando, FL - September issue | |
| NASS Annual Meeting: October 14 - 18, Toronto, Canada - October issue | |
| AANS/CNS Pediatric Section Meeting: TBD - November issue |
JNS Details: Each issue averages 25 articles with a typical length of six pages each. The standard sections and features include clinical articles, laboratory investigations, case reports, historical vignettes, book reviews, a neurosurgical forum and notices. Editorial originates from the AANS Annual Meeting and is 100 percent submitted with a clissic tri-peer review process.
JNS Editorial Acceptance Rate: 20% of submissions
JNS: Pediatrics and JNS: Spine Details: Each issue averages 20 articles with a typical lenght of six pages each. Editorial is 100 percent submitted with a classic tri-peer review process.
JNS: Pediatrics and JNS: Spine Editorial Acceptance Rate: 60% of submissions
Circulation
| Territorial Distribution | |
| US/Canada: | 6,189 |
| International: | 3,081 |
| Total: | 9,270 |
Verification: Sworn Statement
Details: The circulation parameters include neurological surgeons, neuroradiologists and related specialists, such as neurologists, head & neck and general surgeons. Other professionals having interest in the JNS publications include those in medical teaching, administration and research. Subscribers also include medical professionals in the military.
Demographics
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Practice Setting |
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| Neurosurgical Groups | 53% |
| Multi-Specialty Groups | 35% |
| Neurosurgical Solo | 13% |
| Other | 2% |
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Breakdown by Region |
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| Southeast | 30% |
| Southwest | 26% |
| Northwest | 23% |
| Northeast | 21% |
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Neurosurgical Subspecialty |
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| Spine | 28% |
| Tumor | 22% |
| Cerebrovascular | 13% |
| Trauma | 12% |
| Stereotactic | 5% |
| Pediatric | 5% |
| Skull Base lesions | 4% |
| Other | 4% |
| Peripheral Nerve | 3% |
| Pain Medicine | 2% |
| Epilepsy | 2% |
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Practice Type |
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| Community Hospital | 49% |
| Academic Health/Medical School | 34% |
| Other | 13% |
| Armed Forces/Veterans Administration | 2% |
| Government Hospital/Health Facility | 2% |
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Years Out of Residency |
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| Over 20 | 38% |
| 16 - 20 | 16% |
| 11 - 15 | 17% |
| 6 - 10 | 18% |
| Less than 5 | 11% |
AANS ADVERTISING OPPORTUNITIES
2008 Official Publication of the American Association of Neurological Surgeons Annual Meeting
| AANS Destination Guide | |
| AANS Preliminary Program | |
| Program Guide | |
| Hotel Room Drop |
The AANS is hosting its 2008 Annual Meeting in Chicago from April 26 to May 1. The largest gathering of neurological surgeons in the United States also draws a large international attendance. With record-breaking attendance at the 2007 Annual Meeting, the AANS expect nearly 3,000 medical attendees in Chicago. A variety of outstanding direct impact advertising opportunities exist to increase your company's exposure to this influential market.
Bulletin: The Socioeconomic and Professional Magazine for AANS Members
| The official publication of the AANS, the Bulletin features news about the AANS and the field of neurosurgery, with a special emphasis on socioeconomic topics. The Bulletin is published Quarterly |
For information on any or all of the above mentioned AANS Advertising Opportunities, contact:
Greg Pessagno
The Walchli Tauber Group, Inc.
2225 Old Emmorton Road, Suite 201
Bel Air, MD 21015
Phone: 443-512-8899, ext. 109
Email: greg.pessagno@wt-group.com
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Journal of Neurosurgery |
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| Frequency | Full Page (7-1/4" x 10") |
1/2 Page Horizontal (3-1/8" x 9-5/8") |
1/2 Page Vertical (6-5/8" x 4-11/16") |
1/4 Page (3-1/8"x 4-11/16") |
| 1x | $1,995 | $1,360 | $1,360 | $1,010 |
| 3x | $1,850 | $1,270 | $1,270 | $920 |
| 6x | $1,720 | $1,170 | $1,170 | $865 |
| 12x | $1,650 | $1,160 | $1,160 | $840 |
Display Ad Color Fee (in addition to the ad rate cost for full or fractional pages) |
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| Standard | $625 |
| Matched | $670 |
| 4-Color | $1,400 |
Classified Contact Information:
Mary Lorenzen
The Walchli Tauber Group, Inc.
2225 Old Emmorton Road, Suite 201
Bel Air, MD 21015
Phone: 443-512-8899, ext 113
Email:
mary.lorenzen@wt-group.com
| Display | |
| Classified |